{"id":4244,"date":"2023-11-07T17:15:33","date_gmt":"2023-11-07T14:15:33","guid":{"rendered":"https:\/\/es-exchange.com\/haberler\/?p=4244"},"modified":"2023-11-07T17:15:33","modified_gmt":"2023-11-07T14:15:33","slug":"e-ticarete-daha-etkin-denetim-donemi-basliyor","status":"publish","type":"post","link":"https:\/\/es-exchange.com\/haberler\/?p=4244","title":{"rendered":"e-Ticarete daha etkin denetim d\u00f6nemi ba\u015fl\u0131yor"},"content":{"rendered":"
\n

\n\tTicaret Bakanl\u0131\u011f\u0131’n\u0131n Piyasa G\u00f6zetimi ve Denetimi Raporu’na g\u00f6re, internetin geli\u015fmesi ve yayg\u0131nla\u015fmas\u0131yla klasik al\u0131\u015fveri\u015f mecralar\u0131ndan farkl\u0131 dinamiklere ve kurallara sahip elektronik bir piyasa olu\u015ftu.<\/p>\n

\n\te-ticaret, giderek artan \u015fekilde t\u00fcketiciler taraf\u0131ndan tercih edilmeye ba\u015fland\u0131 ancak bu alan denetimi \u00e7ok da kolay olmayan yeni bir ticaret bi\u00e7imi olarak \u00f6ne \u00e7\u0131kt\u0131.<\/p>\n

\n\tBu alanda duyulan yasal altyap\u0131 ihtiyac\u0131n\u0131 gidermek amac\u0131yla haz\u0131rlanan “\u00dcr\u00fcn G\u00fcvenli\u011fi ve Teknik D\u00fczenlemeler Kanunu” ile giderek yayg\u0131nla\u015fan e-ticarete konu \u00fcr\u00fcnlerin T\u00fcrkiye’de etkin denetlenebilmesine y\u00f6nelik kurallar ortaya konuldu.<\/p>\n

\n\tKanunun alt mevzuat\u0131 olarak haz\u0131rlanan “Uzaktan \u0130leti\u015fim Ara\u00e7lar\u0131 Yoluyla Piyasaya Arz Edilen \u00dcr\u00fcnlerin Piyasa G\u00f6zetimi ve Denetimine Dair Y\u00f6netmelik Tasla\u011f\u0131” da kamuoyunun g\u00f6r\u00fc\u015f\u00fcne sunuldu. Taslakla internet, telefon gibi uzaktan ileti\u015fim ara\u00e7lar\u0131 yoluyla piyasaya arz edilen \u00fcr\u00fcnlerin \u015fikayet \u00fczerine veya resen denetlenmesinin, i\u015fletmecilerin denetimi yapan yetkili kurulu\u015flarla i\u015fbirli\u011fi yapmas\u0131n\u0131n ve yetkili kurulu\u015flar\u0131n denetim i\u00e7in gerekti\u011finde gizli sat\u0131n alma yoluyla numune elde edebilmesinin sa\u011flanmas\u0131 ama\u00e7lan\u0131yor.<\/p>\n

\n\tSa\u011fl\u0131k Bakanl\u0131\u011f\u0131 internetten sat\u0131lan kozmetik \u00fcr\u00fcnleri denetledi<\/strong><\/p>\n

\n\tKanunun ard\u0131ndan, ge\u00e7en y\u0131l internet \u00fczerinden yap\u0131lan sat\u0131\u015flara y\u00f6nelik denetim sa\u011flayan kurulu\u015flar Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 ile Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131 oldu. Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131, internet \u00fczerinden sat\u0131\u015f\u0131 yap\u0131lan \u00fcr\u00fcnlere y\u00f6nelik 103 denetimde 268 parti \u00fcr\u00fcn\u00fc denetledi. Yap\u0131lan denetimler sonucu 262 parti \u00fcr\u00fcn uygunsuz bulundu. Uygunsuzluk tespit edilen \u00fcr\u00fcn partilerinin 218’i kozmetik, 44’\u00fc biyosidal \u00fcr\u00fcnler oldu. Yap\u0131lan denetimler sonucu kozmetiklerde \u00fcr\u00fcn tan\u0131t\u0131mlar\u0131n\u0131n t\u00fcketiciyi aldat\u0131c\u0131 ve yan\u0131lt\u0131c\u0131 olmas\u0131 nedeniyle 766 alan ad\u0131\/URL’nin eri\u015fime engellenmesi i\u00e7in Eri\u015fim Sa\u011flay\u0131c\u0131lar\u0131 Birli\u011fine bildirimde bulunuldu. Ayr\u0131ca 214 alan ad\u0131\/URL, gerekli de\u011ferlendirmenin yap\u0131lmas\u0131 amac\u0131yla Ticaret Bakanl\u0131\u011f\u0131na iletildi. Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131n\u0131n, 2022 y\u0131l\u0131nda tespit etti\u011fi uygunsuz \u00fcr\u00fcnlerin y\u00fczde 17’si internet sat\u0131\u015flar\u0131ndan kaynakland\u0131.<\/p>\n

\n\t\u0130nternet \u00fczerinden sat\u0131lan beyaz e\u015fyalar\u0131n enerji etiketleri denetlendi<\/strong><\/p>\n

\n\tSanayi ve Teknoloji Bakanl\u0131\u011f\u0131 taraf\u0131ndan internet \u00fczerinden sat\u0131\u015f\u0131 yap\u0131lan \u00fcr\u00fcnlere y\u00f6nelik 2021 y\u0131l\u0131nda ba\u015flat\u0131lan ekotasar\u0131m ve enerji etiketlemesi mevzuat\u0131 kapsam\u0131nda aspirat\u00f6r ve f\u0131r\u0131nlara y\u00f6nelik tarama faaliyetleri sonucu 58 farkl\u0131 model \u00fcr\u00fcn i\u00e7in 2022 y\u0131l\u0131nda yapt\u0131r\u0131m uyguland\u0131. Yeni enerji etiketlemesi ve ekotasar\u0131m kriterlerini kar\u015f\u0131layamayan \u00fcr\u00fcnlerin e-ticaret siteleri \u00fczerinden sat\u0131\u015f\u0131na devam edilip edilmedi\u011finin tespiti amac\u0131yla yap\u0131lan \u00e7evrim i\u00e7i enerji etiketlemesi denetimlerinde 178 farkl\u0131 model \u00fcr\u00fcn tarand\u0131. Yap\u0131lan denetimler sonucu 82 model \u00fcr\u00fcnle ilgili uygunsuzluk tespit edildi.<\/p>\n

\n\tRapora g\u00f6re, artan internet sat\u0131\u015f hacmi, di\u011fer kurulu\u015flar\u0131n da bu alana daha \u00e7ok \u00f6nem ve \u00f6ncelik vermesi gerekti\u011fini ortaya koyuyor. G\u00f6r\u00fc\u015fe a\u00e7\u0131lan y\u00f6netmelik tasla\u011f\u0131n\u0131n yay\u0131mlanmas\u0131n\u0131n ard\u0131ndan, s\u00f6z konusu alandaki denetimlerin etkinli\u011finin art\u0131r\u0131laca\u011f\u0131 de\u011ferlendiriliyor.<\/p>\n

\n\t\u00dcr\u00fcn sat\u0131c\u0131lar\u0131 ve t\u00fcketicilerde fark\u0131ndal\u0131k olu\u015fturulacak<\/strong><\/p>\n

\n\t\u00d6te yandan Bakanl\u0131k\u00e7a e-Ticarette \u00dcr\u00fcn G\u00fcvenli\u011fi Projesi de y\u00fcr\u00fct\u00fclecek. Projeyle piyasa g\u00f6zetimi ve denetimi kurulu\u015flar\u0131n\u0131n e-ticarette \u00fcr\u00fcn g\u00fcvenli\u011fi denetimleri alan\u0131nda altyap\u0131lar\u0131n\u0131n g\u00fc\u00e7lendirilmesi, elektronik ortamda \u00fcr\u00fcn satan \u00fcreticiler ile alan t\u00fcketicilerin \u00fcr\u00fcn g\u00fcvenli\u011fine ili\u015fkin fark\u0131ndal\u0131klar\u0131n\u0131n art\u0131r\u0131lmas\u0131 hedefleniyor. Ayr\u0131ca, elektronik ticaret denetimlerinde etkin koordinasyon sa\u011flanmas\u0131 ve elektronik ticarette piyasa g\u00f6zetim ve denetimini m\u00fcmk\u00fcn k\u0131lan bir yaz\u0131l\u0131m geli\u015ftirilerek etkin denetim sistemi kurulmas\u0131 ama\u00e7lan\u0131yor.<\/p>\n

\n\t2024 y\u0131l\u0131 Cumhurba\u015fkanl\u0131\u011f\u0131 Y\u0131ll\u0131k Program\u0131’nda da konuya ili\u015fkin hedefler yer ald\u0131. Buna g\u00f6re, e-ticarette piyasa g\u00f6zetim ve denetimini etkinle\u015ftirmek \u00fczere sistem kurulacak ve ihtiya\u00e7 duyulan mevzuat d\u00fczenleme \u00e7al\u0131\u015fmalar\u0131 y\u00fcr\u00fct\u00fclecek. Uzaktan ileti\u015fim ara\u00e7lar\u0131 yoluyla piyasaya arz edilen \u00fcr\u00fcnlerin piyasa g\u00f6zetim ve denetimine dair ikincil mevzuat tamamlanacak.<\/p>\n

\n
ET\u0130KETLER<\/div>\n
\n E-ticaret\n <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Ticaret Bakanl\u0131\u011f\u0131’n\u0131n Piyasa G\u00f6zetimi ve Denetimi Raporu’na g\u00f6re, internetin geli\u015fmesi ve yayg\u0131nla\u015fmas\u0131yla klasik al\u0131\u015fveri\u015f mecralar\u0131ndan…<\/p>\n","protected":false},"author":1,"featured_media":3549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[307,1692,4055,2695,4754,3545],"class_list":["post-4244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi-haberleri","tag-basliyor","tag-daha","tag-denetim","tag-donemi","tag-eticarete","tag-etkin"],"yoast_head":"\ne-Ticarete daha etkin denetim d\u00f6nemi ba\u015fl\u0131yor - Es-Exchange Ekonomi Haberleri<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/es-exchange.com\/haberler\/?p=4244\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"e-Ticarete daha etkin denetim d\u00f6nemi ba\u015fl\u0131yor - 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