{"id":4856,"date":"2023-12-04T13:42:07","date_gmt":"2023-12-04T10:42:07","guid":{"rendered":"https:\/\/es-exchange.com\/haberler\/?p=4856"},"modified":"2023-12-04T13:42:07","modified_gmt":"2023-12-04T10:42:07","slug":"kasimda-e-ticarette-tum-zamanlarin-rekoru-kirildi","status":"publish","type":"post","link":"https:\/\/es-exchange.com\/haberler\/?p=4856","title":{"rendered":"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131"},"content":{"rendered":"
\n

\n\tElektronik Ticaret \u0130\u015fletmecileri Derne\u011fi (ET\u0130D) Ba\u015fkan\u0131 Hakan \u00c7eviko\u011flu, ge\u00e7mi\u015f kampanyalardan elde edilen deneyimler, de\u011fi\u015fen t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131 ve e-ticaret d\u00fczenlemeleriyle bu y\u0131l kas\u0131mda indirim kampanyalar\u0131n\u0131n genellikle belirli haftalara odakland\u0131\u011f\u0131n\u0131 ve bir ay s\u00fcrd\u00fc\u011f\u00fcn\u00fc s\u00f6yledi.<\/p>\n

\n\tT\u00fcketicilerin de kas\u0131m kampanyalar\u0131na al\u0131\u015ft\u0131\u011f\u0131n\u0131, taleplerinin planlamas\u0131n\u0131 buna g\u00f6re yapmaya ba\u015flad\u0131\u011f\u0131n\u0131 anlatan \u00c7eviko\u011flu, e-ticaret platformlar\u0131, sat\u0131c\u0131 ve markalar\u0131n da bu takvimle kampanya planlamas\u0131n\u0131 ger\u00e7ekle\u015ftirdi\u011fini aktard\u0131.<\/p>\n

\n\tBekarlar G\u00fcn\u00fc, Al\u0131\u015fveri\u015f Cumas\u0131, \u00d6\u011fretmenler G\u00fcn\u00fc, Siber Pazartesi ve 13 Kas\u0131m’da okullar\u0131n bir hafta ara tatile girmesiyle e-ticaretin yo\u011fun indirim kampanyalar\u0131na ve al\u0131\u015fveri\u015flere sahne oldu\u011funun alt\u0131n\u0131 \u00e7izen \u00c7eviko\u011flu, \u00f6zellikle ebeveynlerin bu d\u00f6nemde \u00e7ocuklar\u0131 i\u00e7in tablet, oyun konsollar\u0131 gibi elektronik e\u015fyalar ald\u0131\u011f\u0131n\u0131, okullar\u0131n a\u00e7\u0131lmas\u0131yla \u00e7anta, kalem ve defter gibi \u00fcr\u00fcnlerin ilgi g\u00f6rd\u00fc\u011f\u00fcn\u00fc vurgulad\u0131.<\/p>\n

\n\t“Kas\u0131mdaki ivme y\u0131l sonu hedefini yakalanabilece\u011fini g\u00f6steriyor”<\/strong><\/p>\n

\n\t\u00c7eviko\u011flu, \u00d6\u011fretmenler G\u00fcn\u00fc’nde \u00e7i\u00e7ek al\u0131mlar\u0131n\u0131n ba\u015f\u0131 \u00e7ekti\u011fine, kitap, seramik obje, kupa, \u00e7er\u00e7eve ve tekstil \u00fcr\u00fcnlerine de ra\u011fbet oldu\u011funa i\u015faret etti. \u00c7eviko\u011flu, “Bu kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131. Hem i\u015flem say\u0131s\u0131 hem de ticaret hacminde rekorlarla dolu bir ay oldu. Bir \u00f6nceki aya k\u0131yasla e-ticarette 2 kata yak\u0131n i\u015flem hacmi ve adedi ger\u00e7ekle\u015fti. Ge\u00e7en y\u0131l\u0131n kas\u0131m ay\u0131na k\u0131yasla ise 4 kat\u0131 a\u015fk\u0131n bir b\u00fcy\u00fcme ya\u015fand\u0131. Bu da yakla\u015f\u0131k olarak Kas\u0131m 2023 i\u00e7in 300 milyar liral\u0131k bir i\u015flem hacmine ve 500 milyon sipari\u015fe tekab\u00fcl ediyor.” diye konu\u015ftu.<\/p>\n

\n\tT\u00fcrkiye’de e-ticaret sekt\u00f6r b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fcn 2023’te yakla\u015f\u0131k 1,8 trilyon liral\u0131k hacme ula\u015fmas\u0131n\u0131n \u00f6ng\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc anlatan \u00c7eviko\u011flu, 11 ayl\u0131k net verilerin hen\u00fcz belli olmamas\u0131na ra\u011fmen kas\u0131mda yakalanan ivmenin bu hedefin rahatl\u0131kla yakalanabilece\u011fini g\u00f6sterdi\u011fini kaydetti.<\/p>\n

\n\t“Aral\u0131k indirim kampanyalar\u0131 ile ge\u00e7ecek”<\/strong><\/p>\n

\n\tSekt\u00f6rdeki yap\u0131lmas\u0131 planlanan projelere de de\u011finen \u00c7eviko\u011flu, e-ticaret sekt\u00f6r\u00fcn\u00fcn geli\u015fiminin gelecek d\u00f6nemde e-ihracatla birlikte olaca\u011f\u0131n\u0131, bu sebeple t\u00fcm platform ve sat\u0131c\u0131lar\u0131n kendilerini e-ihracata haz\u0131r konuma getirmesi gerekti\u011fini belirtti.<\/p>\n

\n\t\u00c7eviko\u011flu, t\u00fcketicilerin uygun fiyat ve kaliteli \u00fcr\u00fcnler ile bulu\u015fmas\u0131 i\u00e7in aral\u0131k ay\u0131n\u0131n da yine indirim kampanyalar\u0131 ile dolu dolu ge\u00e7ece\u011finin alt\u0131n\u0131 \u00e7izerek, “Y\u0131l\u0131n Son Pazar\u0131 T\u00fcrkiye\u2019nin Pazar\u0131 kampanyas\u0131 \u00e7er\u00e7evesinde, 25-31 Aral\u0131k’\u0131 ‘\u0130ndirim Haftas\u0131’ olarak ilan ediyoruz. S\u00f6z konusu kampanya kapsam\u0131nda KOB\u0130 ve ulusal markalar\u0131m\u0131z hem 2023’ten kalan t\u00fcm stoklar\u0131n\u0131 eritecek hem de 2024’e yeni bir ba\u015flang\u0131\u00e7 yapacaklar. ‘Stoklar\u0131n\u0131z\u0131 birlikte bitirelim’ anlay\u0131\u015f\u0131yla d\u00fczenlenen kampanyada, vatanda\u015flar\u0131m\u0131z elektronikten ev \u00fcr\u00fcnlerine, mutfak gere\u00e7lerinden moda \u00fcr\u00fcnlerine kadar farkl\u0131 ihtiya\u00e7 ve tarza hitap eden milyonlarca \u00fcr\u00fcn\u00fc indirimli fiyatlardan alabilecek.”<\/p>\n

\n
ET\u0130KETLER<\/div>\n
\n E-ticaret
\n Online Al\u0131\u015fveri\u015f
\n Al\u0131\u015fveri\u015f\n <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Elektronik Ticaret \u0130\u015fletmecileri Derne\u011fi (ET\u0130D) Ba\u015fkan\u0131 Hakan \u00c7eviko\u011flu, ge\u00e7mi\u015f kampanyalardan elde edilen deneyimler, de\u011fi\u015fen t\u00fcketici…<\/p>\n","protected":false},"author":1,"featured_media":3549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1724,3618,1923,718,241,1312],"class_list":["post-4856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi-haberleri","tag-eticarette","tag-kasimda","tag-kirildi","tag-rekoru","tag-tum","tag-zamanlarin"],"yoast_head":"\nKas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/es-exchange.com\/haberler\/?p=4856\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri\" \/>\n<meta property=\"og:description\" content=\"Elektronik Ticaret \u0130\u015fletmecileri Derne\u011fi (ET\u0130D) Ba\u015fkan\u0131 Hakan \u00c7eviko\u011flu, ge\u00e7mi\u015f kampanyalardan elde edilen deneyimler, de\u011fi\u015fen t\u00fcketici...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/es-exchange.com\/haberler\/?p=4856\" \/>\n<meta property=\"og:site_name\" content=\"Es-Exchange Ekonomi Haberleri\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-04T10:42:07+00:00\" \/>\n<meta name=\"author\" content=\"SysAdmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"SysAdmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/es-exchange.com\/haberler\/?p=4856\",\"url\":\"https:\/\/es-exchange.com\/haberler\/?p=4856\",\"name\":\"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri\",\"isPartOf\":{\"@id\":\"https:\/\/es-exchange.com\/haberler\/#website\"},\"datePublished\":\"2023-12-04T10:42:07+00:00\",\"dateModified\":\"2023-12-04T10:42:07+00:00\",\"author\":{\"@id\":\"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/158dd5fa81df3834f5b3789301ac67bc\"},\"breadcrumb\":{\"@id\":\"https:\/\/es-exchange.com\/haberler\/?p=4856#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/es-exchange.com\/haberler\/?p=4856\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/es-exchange.com\/haberler\/?p=4856#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Anasayfa\",\"item\":\"https:\/\/es-exchange.com\/haberler\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/es-exchange.com\/haberler\/#website\",\"url\":\"https:\/\/es-exchange.com\/haberler\/\",\"name\":\"Es-Exchange Ekonomi Haberleri\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/es-exchange.com\/haberler\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/158dd5fa81df3834f5b3789301ac67bc\",\"name\":\"SysAdmin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/97e85c10026bf595e73c516bd77b6b8763a73b584e665e0c1425bd2e7295d7b6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/97e85c10026bf595e73c516bd77b6b8763a73b584e665e0c1425bd2e7295d7b6?s=96&d=mm&r=g\",\"caption\":\"SysAdmin\"},\"sameAs\":[\"https:\/\/es-exchange.com\/haberler\"],\"url\":\"https:\/\/es-exchange.com\/haberler\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/es-exchange.com\/haberler\/?p=4856","og_locale":"tr_TR","og_type":"article","og_title":"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri","og_description":"Elektronik Ticaret \u0130\u015fletmecileri Derne\u011fi (ET\u0130D) Ba\u015fkan\u0131 Hakan \u00c7eviko\u011flu, ge\u00e7mi\u015f kampanyalardan elde edilen deneyimler, de\u011fi\u015fen t\u00fcketici...","og_url":"https:\/\/es-exchange.com\/haberler\/?p=4856","og_site_name":"Es-Exchange Ekonomi Haberleri","article_published_time":"2023-12-04T10:42:07+00:00","author":"SysAdmin","twitter_card":"summary_large_image","twitter_misc":{"Yazan:":"SysAdmin","Tahmini okuma s\u00fcresi":"3 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/es-exchange.com\/haberler\/?p=4856","url":"https:\/\/es-exchange.com\/haberler\/?p=4856","name":"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131 - Es-Exchange Ekonomi Haberleri","isPartOf":{"@id":"https:\/\/es-exchange.com\/haberler\/#website"},"datePublished":"2023-12-04T10:42:07+00:00","dateModified":"2023-12-04T10:42:07+00:00","author":{"@id":"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/158dd5fa81df3834f5b3789301ac67bc"},"breadcrumb":{"@id":"https:\/\/es-exchange.com\/haberler\/?p=4856#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/es-exchange.com\/haberler\/?p=4856"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/es-exchange.com\/haberler\/?p=4856#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Anasayfa","item":"https:\/\/es-exchange.com\/haberler"},{"@type":"ListItem","position":2,"name":"Kas\u0131mda e-ticarette t\u00fcm zamanlar\u0131n rekoru k\u0131r\u0131ld\u0131"}]},{"@type":"WebSite","@id":"https:\/\/es-exchange.com\/haberler\/#website","url":"https:\/\/es-exchange.com\/haberler\/","name":"Es-Exchange Ekonomi Haberleri","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/es-exchange.com\/haberler\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/158dd5fa81df3834f5b3789301ac67bc","name":"SysAdmin","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/es-exchange.com\/haberler\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/97e85c10026bf595e73c516bd77b6b8763a73b584e665e0c1425bd2e7295d7b6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/97e85c10026bf595e73c516bd77b6b8763a73b584e665e0c1425bd2e7295d7b6?s=96&d=mm&r=g","caption":"SysAdmin"},"sameAs":["https:\/\/es-exchange.com\/haberler"],"url":"https:\/\/es-exchange.com\/haberler\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/posts\/4856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4856"}],"version-history":[{"count":0,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/posts\/4856\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=\/wp\/v2\/media\/3549"}],"wp:attachment":[{"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/es-exchange.com\/haberler\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}